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SVOD, TVOD, and AVOD video on demand (VOD) models explained
SVOD
Subscription video on demand, where users pay a monthly or annual fee for unlimited access to a library of content. SVOD services are ad-free and include a variety of content, such as movies, TV shows, and live channels. Examples of SVOD services include Netflix, Disney+, and HBO Max.
SVOD services include:
- Amazon Prime
- Netflix
- Apple TV
- The Criterion Channel
- Mubi
- Disney +
- HBO Max, Hulu and Peacock premium subscription tiers (more on this later)
AVOD
Advertising-based video on demand, where users access content for free in exchange for viewing advertisements. AVOD monetizes content by embedding advertisements within it. A hybrid model, known as HVOD (hybrid video on demand), is becoming more popular.
Some prominent AVOD platforms include:
- SlingTV
- Tubi
- Crackle
- YouTube
- Roku Channel
- Facebook Watch
TVOD
Transactional Video On Demand (TVOD) is a media distribution model where viewers pay for each individual piece of content they choose to watch, similar to the traditional rental or purchase of movies or television episodes.
Popular TVOD platforms include:
- Renting or buying movies on Amazon
- YouTube rentals and purchases
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